Put your team first, with customers a close second.
We all know the importance of customer service nothing ruins your day like a one or two-star online review. But the truth is that nothing creates happy customers like creating happy employees first.
How can you put your people first? Start by ensuring they understand what you are about (your mission), where you are wanting to go and how you are going to get there (your vision). Make them feel like they are playing a key role in the journey of your business. When people feel important and valued they are engaged and motivated. People who are engaged want rather than need to turn up to work.
Research suggests that, time and time again, employee engagement leads to higher productivity which, in this industry, manifests itself in the form of exceptional customer service. In other words, through changing the focus back to your people, you’ll nail your customer satisfaction goals at the same time hello five star reviews!